Men's Fitness · Early Access · 2026

PROTOCOL

The first workout platform built specifically for men.
AI food logging. Personal bests. Smart schedules.
For anyone who wants to be better — starting now.

Workout Templates Streaks Personal Bests AI Food Journal Macro Tracking Smart Notifications
No spam. Just a ping when we launch.
⚡
You're on the list.
We'll reach out when Protocol drops.
🔥
We love your enthusiasm.
You're already locked in. We'll launch soon — stay ready.
01
The App
Built for men who want to be better.
Every screen purpose-built. No fluff, no wellness vibes. Just what works.
9:41●●● ▲
Good morning,
Arsh 👋
Day Streak
14
days straight
🔥
Today · Mon
Push Day
5 exercises · ~45 min
This Week
M
P
T
Pu
W
L
T
—
F
P
S
✓
S
✓
Today's Nutrition
1840
kcal
142g
protein
180g
carbs
52g
fat
⊞
☰
◷
🍎
⚡
Home
9:41●●● ▲
Push Day
24:31
⚡
New Personal Best!
Bench Press · 105kg · +5kg
Bench Press
PB 100kg → 105kg ↑
1
85kg
2
95kg
3
PB
105kg
4
—
Overhead Press
PB 70kg
1
—
2
—
3
—
4
—
Lateral Raises
PB 20kg
1
—
2
—
3
—
⊞
☰
◷
🍎
⚡
Active Workout + PB
9:41●●● ▲
Personal Bests
max weight · all time
🏆 All Time Best
Bench Press
Today · Feb 20
105
kg
01
Bench Press
Today
105kg
+5kg
02
Deadlift
Feb 10
180kg
+10kg
03
Squat
Feb 14
140kg
+7.5kg
04
Barbell Row
Feb 4
90kg
+5kg
05
OHP
Feb 6
70kg
+2.5kg
⊞
☰
◷
🍎
⚡
Personal Bests
9:41●●● ▲
Food Journal
1840
kcal
142g
protein
180g
carbs
52g
fat
kcal
2360
pro
160g
✏ Type
🎙 Voice
📷 Photo
chicken rice bowl with veggies
AI
Today · Feb 20
Oats with banana
p: 12g · c: 68g · f: 6g
420
Protein shake
p: 30g · c: 8g · f: 2g
170
Chicken rice bowl
p: 45g · c: 65g · f: 12g
540
⊞
☰
◷
🍎
⚡
AI Food Journal
9:41●●● ▲
Push Day
Added Exercises
Bench Press
4 sets
8–10 reps
80kg
⋮
Overhead Press
4 sets
6–8 reps
60kg
⋮
Add Exercise
🔍Search exercises...
Cable Fly
Chest · Barbell
+
Dips
Chest · Bodyweight
+
Lateral Raises
Shoulders · Dumbbell
+
⊞
☰
◷
🍎
⚡
Template Builder
9:41●●● ▲
Schedule
tap any day to change
Mon
Push Day
✎
Tue
Pull Day
✎
Wed
Leg Day
✎
Thu
Rest
✎
Fri
Push Day
✎
Sat
Pull Day
✎
Sun
Rest
✎
Notification Time
Daily Reminder
Before your workout
07:30
⊞
☰
◷
🍎
⚡
Schedule
02
Onboarding Flow
From zero to your first rep.
Protocol meets you where you are. Sets up your routine in under 60 seconds.
Your fitness, built different
The only rule
The best
workoutis the one
you did.
30s
Men start slipping in their 30s
Testosterone drops 1% per year after 30.
Muscle loss follows if you're not training.
80%
Quit within the first month
No plan, no streak, no reason to come back.
Consistency beats intensity every time.
3×
More likely to stick with a tracked routine
Men who log workouts are 3× more consistent
after 90 days than those who don't.
"You don't need
to be motivated.
You need to be scheduled."
takes less than 60 seconds
The Hook
Step 2 of 4
Build your
routine.
No wrong answers. We'll tailor
everything to where you are right now.
1
What kind of routine?
🔁
Push / Pull / Legs
Chest → Back → Legs. Best for building muscle.
Popular
✓
⬆️
Upper / Lower
Upper body one day, legs the next
💪
Full Body
Everything each session. Great for 3 days.
2
How many days per week?
3
days
4
days
5
days
6
days
3
What do you have access to?
🏋️
Full gym
🪣
Dumbbells only
🧘
Bodyweight only
Build Your Routine
What's inside
🏋️
Workout Templates
Build reusable push/pull/legs splits once. Map them to days. Hit Start every morning — Protocol handles the rest.
Drag & Drop Builder
🔥
Streak Tracking
Daily streak logic runs automatically. Consecutive training days build your streak. Miss a day and it resets — stay consistent.
Auto-calculated
⚡
Personal Bests
Every set you log is compared to your all-time max. Hit a new PB mid-workout and you'll know about it instantly.
Live Detection
🧠
AI Food Journal
Type "chicken rice bowl with veggies" or snap a photo. AI extracts your macros instantly. No barcode scanning, no database hunting.
Powered by Claude
📊
Macro Tracking
Calories, protein, carbs, fat — tracked automatically as you log meals. Progress bars show where you stand against daily targets.
Real-time
🔔
Smart Notifications
Reminders that check your logs before firing. Workout reminder skips if you already trained. Food reminder skips meals already logged.
Context-aware
📴
Offline First
Gym wifi is unreliable. Every log saves instantly to your device and syncs to the cloud when you're back online.
Always Works
📈
Progress Tracking
Long-term workout history, personal bests, and streak records stored permanently. See exactly how far you've come since day one.
All time data
00
Early Access
TRAIN LIKE
A MAN.
No spam. Just a ping when we launch.
⚡
You're on the list.
We'll reach out when Protocol drops.
🔥
We love your enthusiasm.
You're already locked in. We'll launch soon — stay ready.